How do small businesses market their specialty food? We bring our experience and share marketing insights and tips on the lessons we learned.
Which temperature does your package reach during shipping? Which packaging should you use to ship temperature-sensitive products, perishables, and fresh food? How will you ensure that your perishables arrive at their destination still fresh and unspoiled? What is the best shipping option for perishables? Who is the best shipper? What are the costs of shipping perishables?
How do you manage shipping for your food online store: how do you set it up in your shop, and which business decisions you have to make.
Here are 26 tips on how to be successful in selling specialty food at Christmas festivals: how to choose the right festivals, the right products and present your company in its “best light.”
Why Have a Food Online Shop? Which E-Commerce Platform Should You Choose? How to Design Your Online Shop? How to Maximize its Performance? How to Select Products and Set Prices? How to Track Sales Performance? How to Get More Traffic and Get More Sales?
We managed a small food business for 3 years. Part 2 covers marketing online, offline, and distribution: 28 lessons learned and factors for success.
We managed a small food business for 3 years. Part 1 covers the pre-launch phase: research, product development & financing: 31 lessons learned and factors for success.
In 2017, we developed a marketing campaign of three sweepstakes to increase awareness of our products, Cheese Companions, as well as increase email subscribers and social media followers.
You’ve decided to exhibit at the Fancy Food Show, it is a major expense for your small food business and you want to do everything possible to make it successful.
Here are 17 tips we gathered from exhibitors, consultants, the Specialty Food Association, and our own experience in several industries, on how to maximize your presence at the show.
Like any small food business, I am asking myself the question. The Fancy Food Show is such a HUGE thing that you may be thinking that it is the sure way to be discovered by a large number of retailers and distributors. But when is it the right time?
5,000 exhibitors, 80,000 products, 7 hours a day of walking up and down the alleys! How different is your product?
