Company: Cheese Companions
Project components: Product photography as well as photography for marketing campaigns, giveaways, and social media
Cheese Companions was a small specialty food business I created and operated for three years. It had its own line of low-sugar fruit conserves, specially created to pair with cheese. We also imported exquisite products from Europe, such as rare Greek raw honey and Italian olivewood cheese boards.
High-quality photography is a must when promoting food products, particularly online.
This is one example of photography we took in our photography studio for a giveaway marketing campaign. Such a studio set-up becomes a must when shooting multiple products, with full control of shadows on each product, and sharpness of details.
You can read more on the lessons learned from managing Cheese Companions.